For this project, we were asked to work for a cultural institute in Paris. I chose the Finnish Institute. We created three leaflets : one to present the institute, another to discuss its programming, and the last to explain the institute’s events. I visited the institute to understand the customer and to photograph the leaflet. I designed three leaflets which complement one another: like a game for children, these leaflets are designed according to a unifying element. I chose to use three Finnish animals; when the reader puts the leaflets on top of one another, it creates a new animal (a wolf head with reindeer body, for instance). I created this leaflet during my studies at ECV Paris. First-year Masters project at ECV Paris 2012 - Under the direction of Olivier Fontvieille.